Responsibilities
- Developing content strategies to effectively reach the desired target audience and marketing goals.
- Creating content for a variety of platforms including blogs, websites, and social media.
- Proofreading and editing content before publishing.
- Ensuring that SEO and SMO strategies are effectively implemented.
- Managing content calendars and ensuring that the content remains consistent across all platforms
- Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments.
- Keeping up to date with content trends, consumer preferences, and advancements in technology
Qualifications
- Bachelor’s degree in literature, journalism, marketing, communications, or similar
- Must have excellent written and verbal communication skills
- Good knowledge of various content platforms such as social media, blogs, and print media
- Good understanding of content practices such as SEO and SMO