Content Marketer

September 2, 2021

Main responsibilities

• Create monthly/weekly content plan (includes social media audit, competitor research, trending topic research etc)

• Research and develop content for all marketing deliverables (including but not limited to – blogs, whitepapers, email, website content, eBooks, enterprise decks, social media content, Ad Copy, video etc.)

• Work closely with lead generation and sales team to channelize email marketing and LinkedIn campaigns

• Drive website traffic and DA through planned content marketing initiatives and link building

• Collaborate with cross functional teams to deliver diverse content requirements

• Track and report on content insights (traffic, engagement, conversion rate, shares etc)

Qualification

Must have an understanding of Google Analytics and SEO best practices

Skill

Experience with video creation tools will be an added advantage

Experience

3 to 5 years of experience in tech writing

Apply for this position

Allowed Type(s): .pdf, .doc, .docx
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